THE
WAKEN
STORY
We didn’t always wake up early. We tried, we set alarms, read the books, followed all the routines. But every time the alarm went off, we sank deeper into a mattress designed to keep us there.
We realized we didn’t need another motivational quote, we needed a different environment. One that made rising the path of least resistance.
So we ditched the plush mattresses and started sleeping on the floor. And something clicked.
Waking up was no longer a war with ourselves. It became instinctual. Clean. Intentional. But sleeping on a yoga mat wasn’t cutting it...
So we built something better.
This isn’t a mattress brand. It’s a movement. A new standard for intentional sleep and disciplined living.
Comfort is a drug. Discipline is the cure.